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Writer / Public Relations /Marketing

Rochester, NY

Experienced writer with 6+ years of experience. Copy includes articles, blog posts, advertising/direct mail, press releases, internal/external communications and much more. Employers include firms in the public and private sector, non-profits and educational institutions.

Contact via LinkedIn or KyraMancine@outlook.com

Featured

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5 Cool Fitness Adventures, Cover Story, August 2021

Pitched, wrote and obtained sources, quotes and photos for this 750 word article (print and online). In Good Health, Rochester, NY
In Good Health Link to Story
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Turning Living Spaces Into Works of Art, May/June 2021

Pitched and wrote this 850-word feature interview article for Rochester issue. Circulation of 8k.
Home Publications Link to Story
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7 Trails You Should Try This Summer, June/July 2021

Wrote article, captions and took photos for this Central NY magazine aimed at active adults. 25k circ. 100,000 distributed.
Link to Story
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Web page / Landing Page Copywriting

As part of a rebranding initiative, wrote/proofed/edited copy for new career, military & truck driver pages
Link to Story
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Social Media Content Creation, Monitoring, Management & Analysis

Experience managing social media sites with a combined following of over 50,000 people.
LinkedIn, FB, Twitter & Instagram Link to Story
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Blog Writing - Company Career Page

Created, wrote, designed, edited, and uploaded original posts via HubSpot. Over 200 posts written.
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Website & Blog Copy - Staff Profiles

Created profiles of staff, including creating a table, designing/writing posts & taking/curating photos.
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Top 5 - Best in Copy - Multichannel Merchant

It "sells benefit front to back, making it impossible to skim without having the urge to buy."
Multichannel Merchant Link to Story
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Podcast Creation

Scripted, hosted and created multiple podcasts for use in blog posts, newsletters and social media.
Link to Story
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QCI Direct on YNN News

Press on local news business segment (TV). Story obtained as the result of a press release.
YNN (TV) Link to Story
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Website Copy - Employee Testimonials

Interviewed employees from across the country for company career page (and coordinated photos)
Link to Story
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Military recruitment video campaign

As part of the military recruitment team, provided script writing and editing expertise
Link to Story

About

My background consists of all types of writing, public relations and social media marketing/management. I also have experience with email newsletters, blogs, creating infographics, images, video content, podcasts and more. Copy writing includes:
Articles - print and online
Press Releases
Award application essays/submission
Social Media - written/visual/video content
Internal Communications
External Communications
Direct Mail (Product descriptions/Catalog Copy)
Newsletters
Brochures
Blogs
And more...

I have working knowledge/experience with Constant Contact, Canva, WordPress, HootSuite, HubSpot, PhotoShop, LinkedIn Publisher, Audacity, RawShorts and other digital marketing tools/programs/platforms/editors.

Contact me via LinkedIn or KyraMancine@outlook.com

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https://runkiwirun13.wordpress.com/

Skills

  • Constant Contact
  • HubSpot
  • Writing
  • Marketing
  • Communications
  • Public Relations
  • Blogging
  • Copywriting
  • Editing
  • Proofreading
  • Advertising
  • Internal Communications
  • External Communications
  • Email newsletters
  • Articles